layout, marketing design
BACKGROUND At the time, Anderson News was the nation's largest marketing and distribution firm for book and magazine products. However, there were periods when the re-introduction to retailer management of their services and value of their products was of benefit.
SOLUTIONI designed this folder as a leave behind to reinforce the product line strengthes while at the same time functioning as a vehicle that marketing executives could insert the retailer's profit reports (by stapling them onto an extended tab—not shown here).
To return to the Portfolio.Portfolio